“Karen provided an excellent training and was totally open when sharing her extensive knowledge. I highly recommend!!”

– Martin Jacobs, Inventor

“Retail MBA Rocks!”

“I’m only in Module 2, but I can already tell that Retail MBA is a great investment.  Glad I found you! Retail MBA Rocks!”

– Mike Bowen

“…This is the BEST First Step” 

“As an entrepreneur and inventor approaching major retailers for the first time, I found the expertise and resources Karen Waksman’s information provided to be the perfect fit for our company’s needs. A good business needs a plan; a business plan to get started and keep things on track, a marketing plan to focus your efforts and drive response, and a key resource we had been missing, a distribution plan for entering retail channels and placing our product. We had been missing it simply because we did not know where to begin. This area was not the expertise of our existing management team. I recommend Karen Waksman’s information as the preface to the formation of anyone’s retail distribution plan – take the step and bring the retail expertise you need into your management team now. Karen’s information will give you the experience, tips, and resources it would take years to build and she teaches you exactly how to apply the steps to your product. This is the BEST first step On The Ball Fitness, LLC could have taken toward the success of launching our products in retail stores. Thanks again Karen.”

– Nicholas Fares, Entrepreneur

“…She Has Done Nothing Short of Cracking of the Da Vinci code of the Retail Marketing World” 

“If I had to describe Karen Waksman’s information in one word it would be Revolutionary! Karen takes you through the complicated and bewildering world of getting a product into the big chains and breaks it downs in a way to make it seem like child’s play. If you go through normal channels to get your product into the big stores, the odds are probably better than 99% that your project will be a dismal failure.

Karen’s easy to read, friendly style gives you the confidence to go about selling your product the right way. What she has done is nothing short of the cracking of the DaVinci code of the retail marketing world. I’m not big on testimonials, but I had to write one for this book; I can’t wait to apply the principles and strategies outlined in this ground breaking revelation.”

– Gary Jones, Entrepreneur

“…We Quickly Found Our First Retail Customer For Our Products” 

“Although our management team consists of experienced business professionals, we did not have much first hand experience in dealing with buyers in our industry and understanding their expectations. After we started following Karen’s advice, we quickly found our first retail customers for our products. At the moment, we are working on our approach strategy regarding major department stores. Some of the key benefits we have received from the Retail MBA program include:

By following Karen’s advice, we were quickly able to put together a basic package for potential sales reps and so far we have hired several.
Analyzing our readiness – It was difficult to say at what point we would be ready to start targeting the large retail chains. Now we basically have a checklist to run through to make sure we are prepared organization and process wise.
Understanding the differences between different retail groups, e.g. large chain stores, online retailers, boutiques, etc.
Preparing sales and marketing material.
Following a proven process for identifying and contacting buyers.
Saving a ton of time and effort by getting things done right the first time.”

– Jussi, Entrepreneur

“…Cost of This Information is a Drop in the Bucket Compared to What You Will Walk Away With” 

“Karen has delivered what she says. Her formula she spells out in her information is simple, straight forward and smart. With almost a decade of experience behind her, she has outlined a plan that makes sense. I highly recommend her information. The cost of this information is a drop in the bucket compared to what you will walk away with.”

– Jeff Freed, www.alwaysinventing.com

“…No way I could get all this information by trail and error in my life time”

“Just wanted to let you know that I have listened to Modules 1 through 8 of the Retail MBA program so far on my iPod while driving. I am so happy with the content, you have me so excited. There is just no way I could get all this information by trail and error in my life time. Thank you, thank you!!”

– Johnny, Entrepreneur

“…Extremely Knowledgeable and Professional” 

“I highly recommend Karen Waksman for your business needs. I have worked with Karen to develop the packaging for my new product. She was very upfront with her suggestions and provided me the feedback that I needed to go to print. I found Karen to be extremely knowledgeable and professional.”

– Vicky Reinke, Owner – Final Touch by Design

“…I Now Have All the Tools I Need” 

“Karen’s course was great!  I didn’t have any idea how to market my product, but after studying her information, I now have all the tools I need.”

– Amy Puls, Ideas By Amy, LLC

“…Broadened My Horizons” 

“Karen Waksman’s training was incredibly insightful and actually broadened my horizons with a multitude of great ideas. Thank you very much!”

– Ruharo, Entrepreneur

“…You Are Genuine in Wanting Us to Succeed” 

“I really feel that you love what you do and that you are genuine in wanting us to succeed with our product. Leading us through the catacomb of retail marketing in easy to understand steps…”

– Bobi,  Entrepreneur

“…Wow Where Did You Find Her” 

“Thank you for speaking to Inventors Alliance on Saturday. You did an amazing job! Many attendees told me that they thought your talk was was very informative. They said things like, “ wow, she was great, where did you find her” and “this has been a very informative meeting, Karen was fantastic”. Thanks again you for taking the time to teach independent inventors how to sell their ideas. Your welcome back anytime!”

– Andrew Krauss, President, Inventors Alliance: Educating Inventors Since 1993

“…I Now Consider (Karen) One of Her Biggest Fans” 

“Karen’s presentation on selling to stores impressed me so much, I now consider myself one of her biggest fans! In a short two-hour talk, she gave us tons of practical do’s and don’ts on how to sell our products and inventions to huge retail chains. I never in my life thought I would endeavor to do such a thing this early on in my business, especially since developing products is still very new to me. But now I am incredibly inspired, and after reading her infomation I know I’ll feel prepared enough to jump right in and join the big shots!”

– Kristin Rose, PhD, Founder, Rose Edge LLC www.roseedge.com

“…The Information in Karen’s Course is Really Powerful”

“The information in Karen’s course is really powerful! I’ve been searching for something like this for 2 or 3 years. Karen’s database of retail chains gave me markets I hadn’t considered and made me aware of just how enormous the chains are. As soon as I learned Karen’s “secret” I started making progress with our products; and realized why my previous attempts were all wrong. With this knowledge I now see product possibilities I had never considered. It’s exciting!”

– Larry Seaman, www.streammaps.com

“…Your Information is Priceless” 

“Karen is a wonder to listen to. Her informative style and enthusiasm was a sheer delight to be a part of… The information she supplied saved me time, money and confusion.. I applied just one of her suggestions and had a new idea of how my product would fit on the shelf in a large retail chain. Thanks Karen! Your information is priceless.”

– Pat Horacek, CEO of Cypress Sports Applications.

“…Invaluable Resource For Any Entrepreneur Trying to Get Their Product into the Retail World”

“Karen and her information are an invaluable resource for any entrepreneur trying to get their product into the retail world. They offer a wealth of great strategies, tips and other information on the entire process of getting a product sold through any and all retail channels.  Highly recommended to all entrepreneurs!”

– Brian Krieger, www.minnalife.com

“…You Inspired (Our Veteran Inventor) So Much That He Is Now Going to Approach Big Box Stores” 

“Thank you on behalf of the entire Sacramento Chapter of the Inventor’s Alliance. Your presentation was informative and gave us a wealth of information. In fact, our Veteran Inventor said that you inspired him so much that he is now going to approach the big box stores! Hopefully, you will return to our group once a year. We know that the market is always evolving and we need to keep up.”

– Ed Silva, Inventor’s Alliance Sacramento Chapter

“…Immediately Able to “Get My Foot in the Door” with Several Purchasing Agents” 

“After attending Karen Waksman’s seminar, I was able to immediately use the information she presented to help “get my foot in the door” with several purchasing agents… great info!”

– Dave Bakke, Co-Inventor, Global Span Products

“…You’ve Made It Really Easy to Understand And I Don’t Feel Intimidated and Overwhelmed”

]“Wow, so helpful! Didn’t realize the detail involved in selling to a chain but you’ve really made it easy to understand and I don’t feel as intimidated and overwhelmed. Thank you…”

– Wilder, Entrepreneur

“…Full of Practical and Effective Real-World Selling Strategies” 

“Karen Waksman’s information is full of practical and effective real-world selling strategies that you can put to use right away. Very well-organized and easy to follow. I highly recommend this information!”

– Ray Tom, President Winning Goal Products, LLC

“…Not As Hard As You Think” 

“I have taken dozens of classes and seminars – all in an effort to grow my business. Karen Waksman’s talk on “How To Sell Your Product, Invention or Craft To Major Retailers” was among the most exciting and inspirational. Anyone with a better “mousetrap” and a dream would do well to listen to her. Getting your product on a store shelf may not be as hard as you think.”

– Art Amor, Amor Imports

“…Her Insight, Experience, Enthusiasm and Knowledge Are Invaluable.” 

“Karen is a force of nature; her insight, experience, enthusiasm and knowledge of the field are invaluable to anyone contemplating selling their product through major retailers.  I learned more from one of her one hour presentations than through many days of my own research and self-study.”

– Chuck Lamprey, Entrepreneur

“…5 Stars” 

“Evaluations of the class by the students have been excellent. She’s received 5 Star Ratings from her students who specifically commented on Ms Waksman’s knowledge of the topic; her ability to explain the concepts clearly to entrepreneurs; and their impression of her being approachable. I am impressed by her ability to connect with an audience in a very sympathetic and straight-forward manner.”

– Gary Marshall, www.SBA.org

“…Best of the Show” 

“It was great having you back speaking at INPEX! I was just going through your surveys and it looks like your class was very well received:

Very informative.
Excellent topic.
Very useful.
Lots of information.
Best of the show.
Covered critical information.
Good stories and quick tips.
People liked your seminar and thought it was full of information and not a sales pitch. So thank you! Have a great summer and we hope to see you next year!”

– Susie, INPEX (World’s Largest Invention Trade Show)

“…Her Sessions Turned Out to Be Among the Highest Rated and Best Attended” f

“Karen Waksman is not only a true expert in her field, but also a phenomenal instructor. Having heard rave reviews about her work, we hired Karen to conduct a webinar series for our members – her sessions turned out to be among the highest rated and best attended by our audience. Our members so enjoyed Karen and her material that we brought her before an even larger audience at the Consumer Electronics Show (CES). While we were not surprised, she was again an enormous hit, and we definitely look forward to working with her as much as possible in the future.”

– Deb Kassoff, Consumer Electronics Association

“…Outstanding Talk In My Stanford University Graduate Course.” 

“Karen Waksman gave an outstanding talk on “Selling Your Inventions to Retailers,” in my Stanford University graduate mechanical engineering course called the Design and Manufacturing Forum.  It was the first talk of the Spring quarter series and it was a great hit.  Karen is an expert in this subject and it showed in the quality of her presentation and in her answers to the many questions raised from the audience.  It was the best way I could imagine to start off the quarter.”

– Rick Reis, Stanford University Professor

“…You Are Really Inspiring Me. I Feel Like I Can Really Do This” 

“You are really inspiring me. I feel like I can really do this. Thank you”

– Cheryl, Entrepreneur

“…Everything You Say Is GOLD!” 

“Everything you say is GOLD! Love your work!”

– Jorge, Entrepreneur